Guideline on how to Organize Virtual and Hybrid Events – M6

Guideline on how to Organize Virtual and Hybrid Events

M6 Educational Centre is the author of the

Guideline on how to Organize Virtual and Hybrid Events

This Guideline was prepared with the support of the American people through the United States Agency for International Development (USAID)’s Economic Development, Governance and Enterprise Growth (EDGE) Project.

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Marta Naumovska Grnarova

M.Sc. Marta Naumovska Grnarova is regional leader in women entrepreneurship for metal sector driven by innovation.In 1988 she graduated at the Faculty of Mechanical Engineering of the University „Ss.Cyril and Methodius” – Skopje,receiving Bachelor Degree of Mechanical Engineering with specialization“Welding and design of metal welded structures”. In 2018 she completes the master degree studies at the Faculty of Mechanical Engineering at the same University in Industrial Managementon the subject“Integration of design management as a strategic tool for innovation in SMEs”.

She is General Manager of Zavar, family-owned metal processing and welding company founded in 1988. Under her lead company Zavar, specialized in design and production of processing equipment and pressure vessels for pharma, chemical and food industry became a regional leader based on expertise, quality and innovation with up to 85% of exportsin EU, UK and USA. She introduced the design segment in the company by founding the brand Zavar Design with a main focus on designer radiators, unique heating objects with sculptural appearance where she combines technology and arts. Zavar Design in 2017 was listed among seven most influential design radiator brands and awarded by prestigious Best Innovative Design award by the American Society of Interior Designers ASID New York Metro. BIG SEE Design award in 2018, nomination for German Design Award in 2019 and German Design Award Winner in 2020 were following.

Her educational background includes different programs such as Young Manager Exchange in Bristol UK 2004, Strategic Business Management Program in Stockholm 2009 and Kuala Lumpur 2010, Export Marketing Strategy DevelopmentProgram in Rotterdam 2010, Design Management Program in Tokyo 2015 and Executive Management Program in Kellogg Business Scholl Chicago 2018.

In 2014 she founded business association for metal and electro industry MAMEI with a main goal of growing the industrial sector by extended collaboration between the companies and mutual presentation to foreign markets. For four yearsshe was Board member of NL Chamber of Commerce and currently she is member of the “Council for advanced technologies” and “Council for Industry development and exports” – both at Macedonian Chamber of Commerce.

She is fluent in English, Macedonian, Serbian and Croatian, Greek.

Modules covered:

International Marketing